Dybaja didn’t start as a studio. It started as proof that one person, working from home, can build something that matters.
Our founders built Alfraza, a home-based business that simplified healthy cooking for thousands of families across Egypt world providing pre-cut, ready-to-cook ingredients and creating remote work opportunities for hundreds of women.
That project reached the final six of the Million Arab Coders Award 2022 at the Museum of the Future in Dubai.
That experience taught something that no course can: how to build with limited resources, how to design for real people, and how to lead with purpose before presenting with polish.
When AI tools began reshaping creative work, the question wasn’t whether to use them, it was how to use them with the same depth and intentionality that had defined everything before.
Dybaja was the answer.